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Black Friday Sales & Deals: Why It is Important? 2022

In 2022, Black Friday will be celebrated on 25 November as the biggest shopping day in the UK. Every retailer and also customers wait so long to get the best deal on Black Friday it can be on kitchen appliances, fashion, electronics, and many more. Financially, 2021 was a tough year for many households, and a total of £4,755,603,468 was spent in the black Friday sales season as per analysis conducted by the finder. So, let us know why black Friday is important for all in the UK.

Why should I shop on Black Friday sales?

As we all know, prices are rising on food, energy, electronics, packaged foods, and other household essentials, so it’s important to get the best value for money on the things you have to buy. If you are planning to buy new products like a new mattress or fridge freezer, Black Friday might seem like a good opportunity to get a discount. Women love to do the shopping, and no one can stop during their great discount seasons, Right? By keeping this in mind, many tops and best cosmetics makeup skincare companies already start a few days at discount prices.

Why Black Friday sales are Important?

Black Friday offers elevated discounts than the average shopping day. Oftentimes, this is not your only chance to score major savings. During these days, there are discounts of up to 70% on selected products, there are special package deals, 2-for-1 shopping offers that are activated for one day and with a countdown, and even coupons. Not only customers but even retailers get benefits by selling their old stocks and getting money to buy new products.

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Why do retailers discount?

Retail discounting is used to decrease the price of specific products for a set amount of time. In some cases, retailers offer a store-wide discount to move excess inventory and create space for new collections. Retailers usually run discounts to attract new customers, increase sales, and clear out old inventory.

Also according to CNBC – Then there’s the fact that many Black Friday deals are marketed as “limited-time offers,” which makes the sales even more thrilling. Limited-time offers increase “anticipatory regret” — aka “fear of missing out” or FOMO — which drives people to purchase things they otherwise wouldn’t, according to research.

Popular Black Friday sales Items

Well, Every sale is almost worth it in terms of discount. So, What are some popular products shopping in the sales this year?

Small kitchen appliances, with 22% of shoppers planning to purchase an item within this category. This was closely followed by gaming consoles or devices (20%) and home decorations (20%).

The least popular products this year are floorcare appliances, such as vacuums or carpet cleaners, with only 9% of shoppers looking to purchase an item in this category. For example – If you want to build your own Gym then you can refer to Build home Gym on Cyber Monday deals.

Deals and Offers Stats During Black Friday in the UK

Following are some key Black Friday Stats

  • 74.17% of online traffic on Black Friday was from mobile devices
  • Cart Abandonment on Black Friday was 77.74%
  • 12:00 was the peak time for Add-To-Cart rates on Black Friday
  • 10:00 is the peak time for online sales on Black Friday
  • Online traffic increased 35.28% overnight in the fashion sector from the day before Black Friday
  • Airline and Luxury Fashion had the highest cart abandonment rates.
  • Online traffic in the retail segment saw a 32.32% increase compared to the previous week.
  • Airline online traffic on Black Friday was over 137% greater than Hotel online sessions.
  • On Cyber Monday, 21:00 was the lowest cart abandonment rate of the day at 76.49%
  • The peak time for online traffic on Cyber Monday was 21:00
  • 56.2% of online products were sold via a mobile device on Cyber Monday

I guess you don’t want to miss it Right, so you can find more deals on our Black Friday deals page.

Not just physical products, even digital services like hosting, SAAS, e-products, books, and many more allow you to purchase at a discounted rate; you can check the most used blogging tools and hosting deals – Black Friday Sales hosting and blogging tools That’s it for this article. I hope you get a huge discount on your favorite products.